I am a freelance content writer and copywriter based in Northern California. My bylines have appeared in outlets including Business Insider, Well+Good, and Verywell Mind. I'm also skilled in blogging, web copy, email marketing, and UX writing.
A 27-year-old whose newsletter brought in $40 million in revenue in one year shares how she scaled her side hustle into a multimillion-dollar business
Daniella Pierson, 28, is the founder of The Newsette and Wondermind newsletters. Wondermind was started in 2022, but The Newsette made more than $40 million in revenue in 2021. Here's exactly how she turned her side hustle into a lucrative business.
The Artist’s Way: A Catalyst for Creative Inspiration
In this Boosted story, I share my experiences with completing Julia Cameron's creative recovery program, The Artist's Way. I give an overview of what the program entails, the biggest changes I noticed after finishing it, and a couple of potential cons.
A stay-at-home mom who makes 6 figures freelancing shares how she turned her side hustle into a full-time job
Elna Cain is a freelance writer for B2B businesses who earns six figures a year. Here are the strategies she uses to find high-paying work.
The Freelance Writing Roadmap
I created this 11-page ebook in 2023 to help new freelance writers break into the field. I share tips for building a portfolio, a list of outlets that accept pitches from freelancers, and a pitching template that's helped me land stories in publications such as Business Insider. This ebook currently serves as a lead magnet on my website.
Dry January Too Restrictive? Damp January Might Be the Answer!
While working as a content writer for Reframe, I played a big role in revamping the company's blog. One of the first projects I worked on, in January 2023, was this blog. It's ghostwritten, as all of Reframe's blogs are, and shares the quantitative and qualitative results of the app's first-ever Damp January challenge (alongside Dry January statistics). I interviewed app users and also spoke to mental health professionals to provide further context.
Therapy Helped Me Find Pride in My South Asian Heritage
In this personal essay, I discuss my struggles to accept my South Asian heritage, especially because of the cultural expectations and stigmas around mental health. I explain how therapy helped me understand my culture on a deeper level, especially by understanding the impact of intergenerational trauma. To conclude the piece, I share the ways in which I've now built a deeper appreciation for my South Asian roots.
Noticing Life’s Little Glimmers
In this short essay, I explore the concept of glimmers, which are the opposite of triggers. With a mix of reflection and original photography, I share how glimmers have played a role in my personal journey of healing from chronic pain/illness and improving my mental health.
Platonic Breakups Can Be Necessary—Here’s How To Do It With Minimal Hurt Feelings, According to Relationship Experts
Platonic breakups aren't talked about enough, but they're necessary in many instances. Here's how to approach them in an effective and sensitive manner, according to four relationship experts.
Reframe Promotional Emails
During my time on Reframe's content team, I spearheaded our email marketing efforts and maintained a 37.15% average open rate among 1.8 million subscribers. All of the three emails here were ghostwritten by me. The first shares an announcement on behalf of Reframe's co-founder and CEO, the second urges the user to schedule a feedback call with Reframe's operations manager, and the third introduces a new event within the app.
A freelance copywriter shares how she stays organized while balancing 4 regular gigs and prioritizing self care
Dayana Aleksandrova is an independent contractor for two companies and has two freelance clients. They're all in Asia and North America, but she's in Europe. To maintain balance, she's selective about meetings and prioritizes sleep and downtime.
I make six figures a year from my micro-influencer side hustle. Here's how I land deals with brands like Nike and Dior with a small following.
Alexis Barber, 23, has held full-time roles at Google and YouTube while scaling a side hustle. Her micro-influencer business brought in six figures in 2021 from deals with brands like Nike. Barber breaks downs her best advice for securing lucrative deals.
4 ways to be a little kinder to yourself
In this piece for my Substack newsletter, The Tuesday Tapestry, I share four self-compassion practices. I discuss my personal experiences with each and provide additional context into how they can be best used.
I make 6 figures as a Gen-Z freelancer working less than 25 hours a week. Here's how I use 'scary hour' and 'don't do lists' to stay productive.
Vip Sitaraman started freelancing in college after his infographics blog rose in popularity. By 20, he had graduated college, fundraised for his media startup, and pivoted back to freelancing. Here are his tips for making six figures annually while juggling 100 clients.
Reframe Times Square Billboard Ad
During my year-long tenure at Reframe, I had the honor of working on a Times Square billboard ad with our product designer. I wrote the five lines of copy that appear in the dark blue section of the advertisement. The goal of this ad, which went live in November 2023, was to build brand awareness by establishing Reframe's authority and showcasing the app's features.
Reframe Flyer for Emory University
While serving on the content team at Reframe, I wrote the copy for this flyer. The goal was to encourage students at Emory University to download the Reframe app by providing social proof, sharing an overview of the app's benefits, and acknowledging potential pain points.